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CONSULTING SERVICES |
MARKET RESEARCH - COMPETITIVE MARKET ANALYSIS 1. INDUSTRY ANALYSIS - products and services of companies, affiliation to other industries, geographical scope of competition, including market research on foreign markets. 2. IDENTIFICATION AND SEGMENT SERVICES - buyers and suppliers, competitors, alternative products and services, potential new entrants. 3. SURVEY of past and potential future positive and negative changes in the field of competition. 4. IDENTIFYING SERVICES for the industry structure that may be affected by other businesses, new players, or the client's company. 5. DEFINITION OF THE GENERAL INDUSTRIAL STRUCTURE and examination of current levels of profitability, key influencing factors on profitability, a systematic examination of the industry in relation to profitability in the long term. 6. EVALUATE the underlying competing factors to identify strengths and weaknesses and understand why. 7. SURVEY THE POSITIONS of more profitable businesses, including foreign competitors, in relation to the main influencing forces in the industry. |